Monrovia, Liberia

Description

As a Marketing Officer, your main responsibility is to develop, implement and manage strategies that promote our car booking service. You will work closely with the marketing team to increase brand awareness, drive sales and enhance customer acquisition. Your efforts will focus on driving growth and market penetration.


As s startup, WHIP is recruiting volunteers in the following positions to support its growth and development within Liberia. Interested individuals are asked to send their application and Curriculum Vitae to whiptig@gmail.com and type in the position of their interest in the subject line on or before  September 05, 2023

Requirements

Qualifications:
  1.  Bachelor's degree in marketing, business administration or a related field.
  2.  2+ years of experience in marketing within the transportation industry.
  3. Demonstrated experience managing marketing campaigns across multiple channels.
  4. Excellent communication, presentation, and project management skills.
  5. Working knowledge of digital marketing tools and channels.
  6. Ability to work well under pressure and meet tight deadlines.
  7. Strong analytical and problem-solving skills.
  8. High attention to detail and ability to multitask effectively.

Note: This job description is representative of the expected duties and responsibilities of the position but is not an exhaustive list of all tasks that may be assigned.

Amenities

Benefits

Responsibilities

Key Responsibilities:
  1. Develop and implement marketing campaigns that drive brand awareness, sales, and customer acquisition.
  2.  Collaborate with other teams to create marketing collateral that effectively communicates our value proposition and brand.
  3.  Establish and maintain relationships with media outlets, influencers, and brand ambassadors.
  4. Manage digital marketing channels, including social media, email marketing, and digital advertising.
  5. Monitor market trends and competitor activity to ensure our offering is competitive and meets consumer needs.
  6. Organize and execute events that promote our brand and generate interest in our services.
  7. Analyze marketing data and use insights to optimize future campaigns.
  8. Manage budget and track spending on marketing initiatives to ensure effective use of resources.